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All the best, your Optimizely Product Team

Categories Experimentation
Created by Guest
Created on Dec 2, 2022
Merged feedback
This idea has been merged into another idea. To comment or vote on this idea, please visit PRODPER-I-80 Integrate Product Recs with Experimentation.

Improvements to AB testing Merged

Improvements to AB testing

  1. Customers should have the freedom to setup their own AB tests.

  2. AB testing would also massively benefit from adoption the stats engine and AB testing capabilities that experimentation provides. AB testing within product recs is quite underwhelming and not hugely valuable for the most part. Adding stats engine and other elements from experimentation would revolutionise testing within product recommendations.